Multimedia Journalist Turned Communications Ninja
Communications & Brand Specialist @ Boeing Global Services
Zeyad Maasarani is an award-winning communicator whose life’s purpose is to tell stories that inspire people and make the world a better place.
He’s currently helping shape the aviation services marketplace while transforming the culture of the newly-founded Boeing Global Services organization. He partners across functions to craft creative content and build strategic communications plans that inspire action and deliver desired outcomes.
With more than a decade of experience in strategic communications, which includes leading employee communications at Boeing subsidiary CDG and serving in a multifaceted marketing communications role at an international relief agency, Zeyad understands the value of creating compelling content to captivate and enthuse your audience. He’s known for his business savvy, digital focus, and lifelong approach to learning.
Zeyad’s academic and professional accomplishments have been recognized by U.S. President Bill Clinton, California Governor Arnold Schwarzenegger, and Boeing Global Services CEO Stan Deal. He holds a Master’s degree in Communication Management from University of Southern California, and a Bachelor’s degree in Literary Journalism from University of California, Irvine.
When he’s not working, Zeyad spends quality time with his wife and four daughters, roots for the Lakers, shoots hoops with his buddies, and volunteers in support of local nonprofit organizations.
Zeyad is constantly monitoring metrics and honing his approach to ensure all communications are aligned with business objectives and in touch with stakeholder realities.
Zeyad translates geek speak into relatable, textured stories. In a time where our attention spans rival that of a goldfish, clear and concise writing is necessary to captivate and inspire.
When it comes to communication, content is king. Zeyad can own all the modes of production for creative content, from storyboarding, to production, editing, and deployment.
Zeyad is highly experienced at bringing positive emotion to the workplace, helping ensure team members come to work with a smile on their face and ready to give their best every single day.